Marketing, many brands often try and place budget cuts in this area when looking to save but your copy is everything. Bianca Foti is a copyeditor and helps business refine and elevate their content through her business Next Edition Copy. In this episode we talk about how we are all products of our environment, and through these experiences we learn our true passions. How as freelancers we must be accountable for our work, it’s not the clients fault when you fall short and this what may appear obvious point can be forgotten in the day to day minutiae.
Getting ahead in the world of freelancing is no easy task, Bianca gives tips on how to walk into your creative business on your own terms. Knowing your identity and how to use that scale up and engage.